Broad reach is cheap, and most of it is wasted on a brand that sells something expensive. As a Google Ads agency in Toronto that also runs Meta campaigns, Marketeller aims your budget at the smaller group of people who can afford your price point, then brings back the ones who almost bought.
Each campaign is built from four parts that work together, and every part is explained below.
Google Search and Shopping
Ads that show up when buyers in the GTA search for what you sell.
Meta and Instagram ads
Campaigns that build demand before people start searching, plus retargeting.
Ad creative and landing pages
Images, video and pages that tell the same story, so the click turns into a lead.
Tracking and optimization
Weekly budget shifts toward what converts, with cost per lead in plain language.
Google Search ads catch people at the moment they’re looking, which makes them the most direct way to turn a search into a call. We build campaigns around buyer-intent keywords, set location targeting for the parts of the GTA you actually serve and write ads for people who can afford your price. For product businesses, we also set up Shopping campaigns so your products appear with a photo and a price.
Meta ads reach people before they start searching, so they’re the best way to build demand for a high-ticket product. We target audiences by interest, location and behaviour, then retarget the people who visited your site or watched your videos. Because Marketeller also produces photo and video content, your ads use real footage of your business instead of stock images.
An ad only works if the page it leads to finishes the job. We design the ad images, short videos and copy together with the landing page, so the offer, the look and the message match from the first impression to the form. When a campaign needs a new page, we build it on your website and test it on phones before launch.
Clicks don’t pay the bills, so we measure calls, forms and sales instead. Before any budget goes live, we set up conversion tracking with Google Analytics, Google Tag Manager and the Meta pixel. After launch we review the numbers every week and move budget toward the ads and audiences that bring in leads at the best cost.
Michael has managed paid campaigns for over a decade and holds Meta and Google certifications, so your account is run by someone who reads the numbers every week.
Years running campaigns
Campaigns delivered
Certified digital marketing associate
Google rating from 12 reviews
Marketeller runs ad campaigns for businesses across the Greater Toronto Area, including downtown Toronto, North York, Vaughan, Richmond Hill, Markham, Aurora, Newmarket, Mississauga, Oakville and Brampton. Since location targeting decides who sees your ads, we set it city by city, so your budget reaches the areas where your buyers actually live and work.
Four steps take you from the first call to campaigns that pay for themselves.
Audit
We review your ad accounts, tracking and what competitors are bidding on before spending a dollar.
Build
We set up campaigns, audiences, creative and landing pages around your price point.
Launch
Campaigns go live with tracking in place, starting with a test budget we agree on together.
Optimize
Every week we shift budget toward what converts, and every month you get a plain report.
It depends on how competitive your keywords are and how much a new client is worth to you. We recommend a starting test budget after the audit, then scale it once we know your cost per lead.
Yes. Most high-ticket brands need both, since Google captures people who are already searching while Meta builds interest in people who aren’t yet. We plan the budget across both.
Yes. We start with an audit of your current campaigns and tracking, keep what’s working and fix what isn’t before changing the budget.
Yes. Marketeller designs the images, shoots and edits the video and writes the copy, so you don’t need a separate creative agency.
Book a call and tell us what you sell. Then we’ll review your accounts and show you where the budget should go first.
