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Fortune 500 CMOs Embrace the Freelance Talent Shift

New data finds freelancers and contractors make up 30% to 70% of many marketing organizations....

Jollyes Pets: Unleashing an ‘Unapologetic’ Marketing Mission to Conquer the Pet Retail Market

Jollyes Pets has appointed Sean McGinty as CMO with a clear mission: transform the UK's second-largest specialist pet retailer into a household name. With a...

What Social Media’s £3.8 Billion Ad Scam Means for Marketers

Social media platforms are making billions from scam ads in Europe, and it’s chipping away at people’s trust in online advertising. Marketers now have to...

From Retail Relic to Roaring Success: How Build-A-Bear Became a Marketing Darling

Discover how Build-A-Bear Workshop, under CEO Sharon Price John, transformed from a struggling retailer into a market darling....

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Marketeller

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Backed by 10+ years of experience in digital marketing and go-to-market campaigns, Michael Lee of Marketeller partners with businesses to elevate their digital presence and execute strategies built for growth.

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