Danone North America CMO Linda Bethea is exiting as the company shifts to a regional marketing structure, highlighting a broader trend toward integrated, streamlined marketing...
Disney's latest holiday ad, "A Disney Holiday Short: Best Christmas Ever," masterfully blends emotional storytelling with interactive digital marketing....
Tech challenger Nothing, valued at $1.3 billion, has made a significant strategic move by appointing Charlie Smith, formerly of luxury fashion brand Loewe, as its...
Omnicom's $9 billion merger with IPG forms the world's biggest ad network, supercharging TV and streaming with personalized ads, killer buying power, and unified strategies...
Netflix's $83 billion acquisition of Warner Bros. Discovery is a monumental deal set to drastically alter the entertainment landscape. By integrating WBD's vast content library...